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Hermawan Kartajaya – Global Marketing Guru
Hermawan Kartajaya (born November 18, 1947, Surabaya, Indonesia) is recognized as one of the “50 Gurus Who Have Shaped the Future of Marketing” by The Chartered Institute of Marketing (UK). He is the founder of MarkPlus, Inc. and MCorp, and co‑author of 13 international books with Philip Kotler, including the latest Reimagining Operational Excellence (2024).
🌍 Global Contributions
- Collaboration with Philip Kotler: 13 books since 1998, starting with Repositioning Asia.
- International Recognition: Honorary Fellow of CIM (UK), Lifetime Achievement Award from Singapore, Distinguished Global Leadership Award (Nebraska).
- Guinness World Record (2025): “Most Users in a Branding Video Lesson.”
🏆 Key Achievements
| Year | Achievement |
|---|---|
| 1990 | Founded MarkPlus, Inc. |
| 1996 | Honorary Founding Chairman, Indonesia Marketing Association (IMA) |
| 1998 | Co‑Founder, Asia Marketing Federation (AMF) |
| 2002–2006 | President, World Marketing Association |
| 2010 | Doctor Honoris Causa, Institut Teknologi Sepuluh Nopember |
| 2018 | Lifetime Achievement Award – Marketing Institute of Singapore |
| 2025 | Guinness World Record – Branding Video Lesson |
(English) Hermawan Kartajaya proves that global thought leadership can emerge from practical innovation.
(Indonesian) Hermawan Kartajaya membuktikan bahwa kepemimpinan pemikiran global dapat lahir dari inovasi praktis.
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